Effective Business Websites
The Working Women’s Network and Sitesuite, our website developers, have compiled a list of helpful articles to help you improve your business website or develop a successful new one.
10 Tips for a Successful Website
You can set a new website on the path to success or raise the bar for an existing one with comprehensive planning. There are a range of factors to consider, including your goals, your audience and how search engines such as Google work. To get you started, here are 10 tips on website design planning.
Search Engine-Friendly Websites
Make an existing website more appealing to search engines such as Google or get a new website off to the right start with our tips on website content and page titles. Find out:
- how to explain what you do in a way that the search engines can understand
- what keywords are
- where to get two free keyword research tools
- the eight places to use keywords
- how to use keywords appropriately
- how to give your pages search engine-friendly titles
Is Your E-mail Address Driving Customers Away?
Professional e-mail addresses are stable, portable, easily remembered, reinforce the credibility of your business and advertise your website address. Find out why you should have e-mail addresses on your domain name and what this means.
How to Increase Your Online Sales
You can persuade website visitors to take that final step: making a purchase. Find out how to provide the information that will turn casual browsers into customers.
Answers at Your Fingertips
Not sure where to start when it comes to getting your business online, overhauling an existing site or briefing a web designer? Find the answers to frequently-asked website design questions.
Jargon Buster’s Guide to Websites
Search engine optimisation, registry keys, URLs, browsers, hosts, keywords, forums and blogs … What does it all mean? See our website design glossary for help with any unfamiliar terms.
