Marketing Your Small Business - Get back to basics PLEASE!

Carolyn Tate

A passion for small business and marketing

After spending many years in corporate roles for Westpac and Merrill Lynch, Carolyn decided to jump ship in 2002 and establish her own small business, Connect Marketing Professionals. Carolyn is now a leading small business marketing expert. She is an outstanding collaborator, connector and communicator and is constantly innovating to offer new marketing products and services to the small business market. 

She is a sought after speaker at major conferences around the globe and is a regular media commentator on branding and marketing. Carolyn also hosts regular breakfasts,seminars and events across Australia. Her Small Business Big Brand book, products and workshops are one of the most well respected educational marketing resources for small business.

Carolyn is different to other marketers. She has a no BS and very practical approach with a passion for making marketing real for small business owners. She understands every marketing effort must reap a return on investment and is often a critic of mainstream marketing and advertising tactics. Carolyn directly challenges business owners to get out of the rut of the old ways of marketing. After spending time with Carolyn, hearing her speak or attending her programs, you will never think about marketing in quite the same way again!

As a mother to ten year old Billy, Carolyn has a fulfilling and happy life. As a regular swimmer and runner, her more sedate pastimes include yoga, reading a good book (mostly business books), catching an art-house film and eating great food (as long as she doesn't have to cook it). She is also an ambassador for her favourite charity, Opportunity International and passionately supports her local community in Coogee, Sydney.